176 North Warren Ave, Brockton, MA |Open Mon, Wed–Fri · Sat mornings · Closed Tue & Sun
508-586-6601 | Orders: Opt. 1
Wholesale & Retail Bakery · Brockton, MA

Superior bread, baked since 1920.Four generations strong.

Proudly serving restaurants, food service distributors, and suppliers for over 100 years — and open to the public at our retail store for daily fresh baked goods.

Superior Baking Company Inc. sign, Since 1920, 800-696-BAKE
Wholesale bakery serving Brockton, MA

Providing the Northeast with Superior bread for over 100 years.

Since our start in 1920, Superior Baking Company Inc.’s commitment to excellence has remained unchanged. Today, 4 generations later, our high-quality baked breads and service remain as invaluable a part of our day-to-day operations as when we started. What has changed is our increasing ability to serve more and more customers.

Our factory and retail store are both located in Brockton, MA, but have been conveniently serving the entire Northeast for over 100 years. We operate out of a large 16,000 square foot factory and have the capacity to honor large orders and custom requests. With decades of baking expertise and a modernized production facility, it is now possible for everyone to enjoy the taste and aroma that is unmistakably SUPERIOR!

Since 1920, we have always placed emphasis on using only the best ingredients in our recipes to produce the best baked bread and rolls. We offer a variety of delicious hearth baked breads — from classic favorites to bold new flavors, there’s something for everyone to enjoy.

1920Year we started
4Generations
16,000Sq ft factory
100+Years baking
1

Wholesale Accounts

Contact us to discuss why you should use Superior bread. Restaurants, sandwich shops, markets and more.

508-586-6601
2

Place Your Order

Call to place your order today! Press option 1 when you call to reach ordering.

508-586-6601 · Opt. 1
3

Visit Our Retail Store

Stop into our retail store today for daily fresh baked goods to take home!

Directions
Baked Goods

Delicious, high-quality baked goods.

Superior Baking Company Inc. uses only the finest ingredients in each and every one of our products. All of our baked goods are filled with quality ingredients, tradition, love and attention to detail.

In addition to the selection below, we can supply your company with custom orders. We offer any and all American and Italian bread products. Give us a call to discuss your custom order and company needs today.

Basket of assorted breads and sliced loaves

Hearth style breads

French Bread 25” 16oz. · Vienna Bread 14” 13 oz. · Small Vienna Bread 7” 5 oz. · Round Bread 8” 16oz.

Among the oldest of our hearth style baked varieties, these hand crafted breads are created the same way now as they were over 100 years ago! Try them oven heated and serve hand sliced in a bread basket, or to complement a salad bar. With or without butter, they are truly delectable.

Storage: Freezer. Service: Thaw and serve, or for best results, delicately brush with garlic butter and lightly bake in a preheated oven at 400 degrees for 4-5 minutes.

Old world breads

Traditional Scali 16oz. · Tuscan Vienna 16oz. · Tuscan Round 16 oz. · Sun Dried Tomato 16 oz.

A renaissance has taken place in the baking industry and these items lead the way. These bread varieties are authentic old world breads. They are hard crusted and made with a hint of Treviatta sour. Serve to complement a soup or hearty stew or as a tantalizing bruschetta.

Storage: Freezer. Service: Thaw and serve, or for best results lightly bake in a preheated oven at 400 degrees for 4-5 minutes.

Rye breads

Basket Style Deli Rye 32oz. · Pullman Style Rye 32 oz. — available in light, marble and pumpernickel

These ryes are often recognized for their full bodied tastes and aroma. Hearty enough to complement the largest portions, they will accentuate that New York deli ham and cheese or grilled Reuben.

Storage: Freezer. Service: Thaw and serve.

Dinner rolls

Par Baked Mini French Roll 1.25 oz. · Par Baked Sour Dough Roll 1.25 oz. · White Dinner Roll 1.25 oz. · Wheat Dinner Roll 1.25 oz. · Egg Dinner Roll 1.25 oz.

The mini French rolls and sour dough rolls are the perfect complement to your soup and dinner salad. Hot from the oven they can’t be resisted. If speed in preparation is what you seek, then our white, wheat and egg varieties are for you — light in texture, sweet to the palate and in need only of a warming to be ready to serve. A bread basket favorite.

Storage: Freezer. Service: Par baked rolls — lightly bake in a preheated oven at 400 degrees for 4-5 minutes or delicately brush with garlic butter, then bake. Dinner rolls — fully thaw then serve as is, or heat rolls in a bun warmer.

Submarine rolls

New York Club Roll 5.0” 2.0 oz. · 7” Sub Roll 7.0” 2.5 oz. · Split Top Sub 8.5” 3.5 oz. · Split Top Sub 10.5” 4.5 oz. · Mini Oven Grinder 7.5” 3.5 oz. · Small Oven Grinder 9.0” 4.5 oz. · Large Oven Grinder 11.0” 5.5 oz. · Sour Dough Sub 9.0” 4.5 oz.

Always a sandwich shop favorite, and with 8 different varieties available, we are sure to have just the one you need. If you believe big is best, our oven grinders are just what you’ve been looking for. Perfect for that Philly steak & cheese sandwich, they’ll melt in your mouth.

Storage: Freezer. Service: Thaw and serve, or for best results lightly bake in a preheated oven at 400 degrees for 1-2 minutes.

Kaiser rolls

Bulkie Roll · Kaiser Egg Roll · Kaiser Onion Roll · Poppy Egg Roll · Sesame Egg Roll — each in 2oz., 3oz. and 5oz.

Perfect for that BBQ chicken sandwich or the ultimate burger, these roll varieties are crafted with a full bodied texture that stands up to all the works, and a flavor that speaks for itself.

Storage: Freezer. Service: Thaw and serve, or for best results lightly bake in a preheated oven at 400 degrees for 1-2 minutes.

Assorted bagels

Assorted Variety 4.5 oz. each

Authentically kettle boiled and hearth baked, these bagels are truly a New York deli tradition. Serve for breakfast with cream cheese, or perhaps spice up your sandwich menu with them.

Storage: Freezer. Service: Thaw and serve.

Frozen pizza / calzone dough

Weight 16 oz.

A terrific all-purpose dough. Just let thaw at room temperature and start creating. Simply a must try.

  • CLUB / DINNER / FRENCH / NY
  • Club Rolls 4'' Unsliced
  • Dinner Egg
  • Dinner Old World
  • Dinner Oatmeal
  • Dinner Snowflake
  • Dinner Wheat
  • Mini French Rolls - Label
  • Mini French Rolls - Plain Bag
  • New York 5'' Sliced
  • EGG & ONION
  • Egg Plain - 5'' - 3 over 3
  • Egg Sesame - 5'' - 3 over 3
  • Egg/Poppy & Sesame
  • Onion 12 pk - 6 over 6
  • Onion Large 3 over 3
  • Onion Large - Pillow Pack
  • HD / HB / SANDWICH
  • Bulkie Cornmeal
  • Bulkie Grocery Sliced
  • Bulkie Hearth 4'' 6x6
  • Bulkie Hearth 5.5'' Sliced
  • Bulkie Sliced
  • Bulkie Large Sliced
  • Bulkie Sliced 3 over 3
  • Bulkie Wheat
  • Hamburg Roll
  • Hamburg Wheat - Low Salt
  • Hot Dog Buns Wheat
  • Hot Dog Roll 5'' Coney
  • SUBMARINE
  • 6'' Sub Case (9pk)
  • 6'' Smooth Sub Sliced
  • 6'' Wheat Subs Case (9pk)
  • 6'' Wheat Subs
  • 6'' White Sub Unsliced Case (12pk)
  • 7'' Sub Sliced
  • 7'' Sub Top Sliced
  • 7'' Wheat Subs Sliced
  • 8'' Hearth Sub
  • 8" Hearth subs sliced
  • 8'' Wheat
  • 8.5'' Smooth Top Sliced - Label
  • 8.5'' Smooth Top Sub
  • 8.5'' Split Top Sub
  • 9" Hearth Sliced
  • 9'' Hearth Subs
  • 10'' Hearth Subs
  • 10.5'' Split Top Sub
  • 10.5'' Split Top Sub Sliced
  • 12'' Hearth Subs
  • 12'' Hearth Subs Sliced
  • Oven Grinder Large 11''
  • Oven Grinder Large Sliced
  • Oven Grinder Small 9''
  • Oven Grinder Small Sliced

  • BREAD — OTHER
  • French
  • French Grocery
  • Syrian Large
  • Syrian Large Thin
  • Syrian Medium
  • Syrian Medium Wheat
  • Syrian Small Sub
  • Syrian Small Wheat
  • BREAD
  • Basket American
  • Basket American Texas
  • Basket Dark
  • Basket Dark Texas
  • Basket Light
  • Basket Light Texas
  • Basket Marble
  • Basket Marble Texas
  • Basket Multigrain Oat
  • Basket Multigrain Oat Texas
  • Basket Scala
  • Basket Scala No Seeds
  • Basket Scala Texas
  • Basket Sour Dough
  • Basket Sour Dough Texas
  • Basket Wheat
  • Basket Wheat Texas
  • Basket Wheat Unsliced
  • Pullman American
  • Pullman American Texas
  • Pullman Cracked Oat
  • Pullman Dark Rye
  • Pullman Light Rye
  • Pullman Marble Rye
  • Pullman Marble Texas
  • Pullman Multigrain
  • Pullman Oatmeal
  • Pullman Wheat
  • Pullman Wheat Texas
  • Round
  • Round Sliced
  • Scala
  • Scala Sliced
  • Vienna
  • Vienna Sliced
  • Vienna Small
  • MISC. ITEMS
  • Bread Crumbs - Coarse
  • Bread Crumbs 20 lb. Fine
  • Bread Crumbs Fine - 30 lbs
  • Dough 16oz
  • Dough 16oz Case
  • Dough 20 oz. White

Call to discuss a custom order

Wholesale Bakery Supplier

A trusted food service bakery supplier in Brockton.

Serving restaurants, food service operations, distributors, and retailers across the Northeast. Call (508) 586-6601 to request a quote or discuss your account today.

What bread varieties do we offer?

  • Italian bread and French bread in multiple sizes, ready for bread baskets or sandwich service.
  • Bulkie rolls, onion rolls, hearth sub rolls, and crusty rolls for sandwich and deli programs.
  • Pullman-style and basket-style rye loaves for deli and catering accounts.
  • Dinner rolls in white, wheat, egg, and sourdough varieties for restaurant table service.
  • Par-baked mini French rolls and sourdough rolls that finish in your oven for maximum freshness.
  • Custom American and Italian bread items available on request for signature menu needs.
Dough rolls on the bakery production line

How wholesale delivery works

  1. Call (508) 586-6601 or use the contact section to introduce your business and volume needs.
  2. Review the product catalog and request samples to confirm the right varieties for your menu.
  3. Discuss order frequency, quantities, and delivery logistics with the team.
  4. Confirm your first order and scheduled delivery day.
  5. Receive fresh product and adjust quantities as your needs change.

The Brockton facility serves the broader Northeast, making it a practical source for restaurants in Plymouth County, Bristol County, and surrounding Massachusetts communities.

Why businesses choose Superior

  • 100+ years of continuous operation from the same Brockton, MA, location.
  • A 16,000-square-foot facility capable of high-volume and custom orders.
  • Four generations of family ownership with deep roots in Massachusetts food service.
  • Hearth-baking methods that produce crust, texture, and flavor suited to commercial use.
  • A single-supplier catalog covering breads, rolls, and specialty loaves.
  • Competitive pricing through bulk and standing-order purchasing structures.

Who we supply

RestaurantsSandwich shopsMarketsConvenience storesHospitalsSchoolsDistributorsCafés
Baker arranging fresh breads on shelves
Affordable Baking Company Products

Where you can find Superior Baking Company products.

We proudly offer our breads and rolls through your favorite distributors all over the Northeast, and at our retail shop in Brockton. If you can’t find our products in your favorite restaurant or store, give us a call and we can discuss options.

Interested in selling our products in your retail location? Want to try before you buy? We can arrange samples as well as schedule delivery for your orders.

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Save a Lot

Why retailers choose our wholesale bakery

  • Premium product quality: artisan breads, rolls, sandwich loaves, and specialty bakery items made with care and consistent flavor.
  • Extensive variety: from hearth-baked classics to rolls and subs, elevate your menu or retail offerings without juggling multiple suppliers.
  • Reliable local supply: based right in Brockton, MA, delivering fresh products on time.
  • Flexible ordering & samples: we can arrange product samples and schedule deliveries at your convenience.
  • Support for growth: whether you’re a café, sandwich shop, market, or restaurant, our customizable solutions help you expand your offerings.

Fresh quality at wholesale prices.

Contact us today to partner with a trusted wholesale bakery.

508-586-6601
Reviews

What our customers say on Google.

★★★★★
Best homemade bread in the area! You won’t be disappointed. The staff is friendly & welcoming!— Melissa D.
★★★★★
Best bread eva! Try the pizza…delish! 😄— Jessica O.
★★★★★
The door even closed. He asked me how I was, and asked me what I was looking for. He bagged my purchase up, thanked me, and told me to have a good day. You think this would happen at all retailers, but umm, nope. Give that young man a raise.— Ross M.
★★★★★
The Best Bakery. We all grew up on Superior Bakery food.— Julie T.
★★★★★
Clean Bakery and the smell of fresh-baked bread wafts through the air the staff was very helpful— M. Mak
★★★★★
Best Local bakery— Paul M.
★★★★★
Love the bread nice and fresh and soft!— Vida J.
★★★★★
Best bulkie rolls anywhere— JF S.
★★★★★
Great fresh bread!— Elaine R.
Strategic Partnerships

Northeast U.S. production platform.

We partner with food companies, commercial bakeries, and private label brands seeking scalable production capacity in the Northeast. Our facility is built to support long-term growth through operational strength, geographic advantage, and manufacturing flexibility.

Baker working beside industrial mixers in the Brockton bakery

Who we partner with

  • Canadian commercial bakeries expanding their U.S. footprint
  • Foodservice manufacturers seeking Northeast production
  • Private label brands requiring scalable baking capacity
  • Companies evaluating joint venture or acquisition opportunities
  • Growth focused operators seeking a regional production platform

Key operational strengths

  • Commercial scale roll production
  • Custom formulation flexibility
  • Fresh and par baked product options
  • Foodservice ready packaging formats
  • Scalable output capacity
  • Experienced production workforce
  • Proximity to major Northeast markets

Partnership models

Private Label & Contract Manufacturing

Custom roll and bread production under your brand specifications with scalable volume support.

Regional Production Platform

Manufacturing capabilities to support companies expanding distribution within the Northeast United States.

Strategic Investment or Acquisition Alignment

Conversations with growth focused operators evaluating long-term strategic alignment. All discussions are handled professionally and confidentially.

Why Northeast production matters: reduced transit times to high-density markets, improved freshness compared to long-distance frozen distribution, and regional production flexibility.

Begin a confidential conversation
FAQs

Questions we’re often asked.

General information about wholesale baking. For questions about Superior Baking Co., call (508) 586-6601.

Call 508-586-6601

Restaurants, sandwich shops, convenience stores, markets, hospitals, schools, and regional food service distributors. We work with accounts of varying sizes from our 16,000-square-foot Brockton, MA, facility and can often accommodate both large standing orders and smaller specialty requests.

Hearth-baked Italian and French breads, bulkie rolls, onion rolls, hearth sub rolls, crusty rolls, basket-style and Pullman-style rye loaves, and a variety of dinner rolls. Custom orders may also be available.

Call or email to introduce your business and discuss volume needs. From there, you can review our product catalog, request samples, confirm order frequency and delivery logistics, and schedule your first delivery.

Yes, we may support private label and custom specification production for qualifying partners — working with food service distributors, commercial bakeries, and branded food companies on custom bread and roll programs. Reach out to discuss specifications, or see the Strategic Partnerships section for larger commercial arrangements.

Consistent product quality, reliable delivery schedules, flexible order sizing, and demonstrated food service experience. Regional reputation, product variety, and the ability to accommodate custom requests are also worth assessing.

Minimums vary by bakery and product type but often range from one case per bread variety. Flexible bakeries may accommodate smaller or trial orders for new clients, making it easier for restaurants to test products.

Hearth-baked bread is baked directly on the oven floor or stone, creating a thicker crust and moist interior. This method enhances flavor and texture, offering a premium option for restaurants that want a distinctive bread experience.

Freshly baked bread usually lasts 2–5 days at room temperature, depending on type and ingredients. Some bakeries offer slightly longer shelf-life breads without preservatives, ideal for restaurants needing flexible ordering schedules.
Blog · by Mike Matook

Notes from the bakery.

Contact & Location

Come see us on North Warren Avenue.

176 North Warren Avenue
Brockton, MA 02401
Local: 1-508-586-6601
Toll free: 1-800-696-2253
Orders: 508-586-6601, Opt. 1

Hours

Monday9:00 am – 3:00 pm
TuesdayClosed
Wednesday – Friday9:00 am – 2:00 pm
Saturday9:00 am – 12:00 pm
SundayClosed

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